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BY LIZ ZHOU
WEB DESIGNER + SEO COPYWRITER
Neurodivergent-friendly marketing tips for therapists & coaches who want to fill their practices with ideal clients — using the power of web design, copywriting, and SEO (Search Engine Optimization).
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A Copywriting Tip to Make your Therapy Website Stand Out (& Convert into Clients)
Be specific in your copywriting. Specificity is what makes you stand out as a practitioner, because it answers the subconscious question on clients’ minds: What makes this person the right fit for ME? Why should I invest in their services?
Why your Website isn’t Converting into Clients: 5 Common Copywriting Mistakes
You launched your therapy / coaching website… but your schedule is still empty. Let’s explore why your website isn’t converting into clients, from a copywriting point of view – and what you can do about it.