WEBSITE CASE STUDY

SERENE SPACE WELLNESS

Yadira is a pregnancy & postpartum therapist based in California (LCSW, she/her). She helps overwhelmed & ADHD moms feel more grounded and confident, take care of themselves, break generational cycles, and show up for their kids without burning out.

Yadira likes to remind her clients: your needs matter, you have permission to rest, and your intuition is worth trusting.

PROJECT
GOALS


Our website project aimed to:

💛 clearly speak to Yadira’s ideal clients, highlighting her expertise as a postpartum therapist & her lived experiences (and relatability) as a fellow mom with ADHD

💛 present information in a clear & digestible way, using easy-to-read fonts & strategic design choices

💛 incorporate soft, feminine colors throughout the design, reflecting Yadira’s energy & providing a soothing visual experience for website visitors

💛 set up strong SEO foundations, allowing Yadira’s work to show up online when clients search for her specific niche

WEBSITE VIBES:
soft, feminine, soothing

Colors

5-color palette, beige, link pink, gold, mature pink, brown

Fonts


Logo

PROJECT OUTCOMES

Within 1 week of launching, Yadira’s website appeared on page 1 of Google for specific key terms associated with her niche & practice location.

Clear, connection-based copywriting, written with SEO & AIO best practices in mind, ensures that Yadira’s website is visible online… and resonating with right-fit clients.

WANT A WEBSITE THAT CONNECTS YOU EFFORTLESSLY WITH YOUR IDEAL CLIENTS?